we're here to help you grow

Whether you’re an optometrist or an optical dispenser, if you’re an independent owner operator, we can help.

By leveraging the collective power of our national buying group, we can reduce the costs of running your business by giving you exclusive access to great deals and discounts on quality, big brand products. And by offering savvy marketing expertise and business building services we can help you stay up to date, visible and competitive.

we don’t want to change you.
we like you just the way you are.

At Eyebenefit, we won’t tell you what to do with your business. We won’t compromise your independence. We offer tailored marketing solutions for your business but always in collaboration and partnership with you. We’re not obtrusive and we won’t bombard you with information. But we’re always here when you need us.

And best of all, joining Eyebenefit is completely 100% free.

We have been a part of the Eyebenefit group for around 2 years.

The support that we receive is just perfect. It’s easy to feel isolated being an independent practice. Eyebenefit has made our lives so much easier with help in making professional recall letters, social media etc nothing is too much trouble.


meet our co-founders: matt & ken

Matt Garratt and Ken Rogers know the optical industry like the back of their hands. With more than 60 years’ combined experience as optical dispensers, they understand the challenges faced by the industry and have a proven track record of profitability and business survival in a rapidly changing retail environment.

Most of all, they understand the isolation of working as independent owner operators. They saw the need for a supported, connected business network, where members could not only benefit from better pricing but also exchange ideas and information, and from there Eyebenefit was born.

Eyebenefit is the second largest optical group in Australia, helping hundreds of independent optical practices grow and succeed.

Being an Eyebenefit member has allowed me to be competitive in the market, despite being a very small independent one-woman practice.

Carina Eye Care